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A Beginner's Guide to Day Trading Online
Language:English | Channel:Trading  

Day trading is highly profitable--and highly tumultuous. Moreover, the financial markets have changed considerably in recent years. Expert author Toni Turner gives you the latest information on mastering the markets, including:

Decimalization of stock prices
New trading products such as E-minis and Exchange Traded Funds (ETFs)
Precision entries and exits
The new breed of trader Written in an accessible, step-by-step manner, A Beginner's Guide to Day Trading Online, 2nd...
   
Blogging to Drive Business: Create and Maintain Valuable Customer Connections
Language:English | Channel:Business  
Use Blogging to Supercharge Sales, Customer Loyalty, Innovation, and Profits

Blogging can help you deepen customer loyalty, reach new customers, gain indispensable feedback, and drive more sales. This no-nonsense guide shows how to craft a business blog that does all that, and more–building your business and increasing your profits. Top e-marketers and business bloggers Eric Butow and Rebecca Bollwitt help you define clear goals, generate the right content with the right tools, attract...

   
 
 
The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and
Language:English | Channel:Others  

Right this minute, more than 1.5 million people are on Facebook. They’re interacting with friends--and talking about your brands. They’re learning about your business--and providing valuable information you can use to market and sell. In the Facebook Era, you’re closer to your customers than ever before. Read this book, and then go get them!

Clara Shih offers best practices for overcoming obstacles to success, ranging from privacy and security issues to brand misrepresentation, and ...

   
Smarter Outsourcing: An executive guide to understanding, planning and exploiting successful outsour
Language:English | Channel:Self-Improvement General  
A focused, implementation-orientated, executive-level book on outsourcing by two globally known practitioners.
The outsourcing market is booming, the total outsourcing market in EMA forecasts a $59 billion dollar growth between 2004 and 2007.
Fills a fills a major gap in the middle-high-end of the market - there is much need for a practical book on outsourcing.
The authors are global authorities in this space.
This book is not industry specific and will be valuable to pr...
   
Projects in Computing and Information Systems: A Student's Guide
Language:English | Channel:Project Management  
This one-stop resource takes you through the entire project process, from selecting the project, to producing a proposal, all the way through to report writing and presentation of the project or dissertation. Using an accessible yet academically rigorous writing style, the material is presented in a user-friendly format to enable you to develop your project writing skills and 'add value' to your work. This new edition has been updated to include technology and processes (i.e. choice of programmi...
   
Management Control in Small and Medium-Sized Enterprises
Language:English | Channel:Management  
Management control is a key function executed by managers, however a rather neglected topic in management research. Jens Hutzshenreuter determines the effect of management control forms on the performance of innovative small and medium-sized enterprises (SMEs). His findings suggest that in fact indirect control forms such as personnel recruiting processes and cultural elements have a stronger performance impact than traditional control forms such as budgeting or process reviews. In addition, he ...
   
Long-term Orientation of Family Firms
Language:English | Channel:Economy General  
Recently, firms have been criticized for focusing too strongly on the short term and for neglecting investments in assets and capabilities required for long-term success, such as investments in R&D or in employee training. Family firms are considered to be different. They are commonly assumed to be more long-term oriented than comparable non-family firms. Joern Block analyzes this phenomenon in more detail and investigates whether and under which conditions family firms pursue more long-term ori...
   
Innovation Strategy and Firm Performance
Language:English | Channel:Management  
Even though innovation has become essential for firms' long-term success, formulating an innovation strategy is far from common in companies and not yet well defined and understood in research. This dissertation outlines all dimensions of innovation strategy. Moreover, it answers the question, to what extent there is a relation between innovation strategy and firm performance. The comprehensive empirical research is based on 122 publicly listed manufacturing firms from around the world. It consi...
   
Value Creation in Mergers, Acquisitions, and Alliances
Language:English | Channel:Economy General  
Despite their increasing importance as strategic options for corporate growth mergers, acquisitions, and alliances often fail. Kathrin Bösecke analyzes the factors that determine the success, i.e., value creation for shareholders, of business combinations. Her analysis of 126 acquisitions and 66 alliances in the European utility industry provides new and interested results. For example, the origin of the participating firms as well as the target country of the business combination c...
   
Trust of Potential Buyers in New Entrepreneurial Ventures
Language:English | Channel:Economy General  
Acquiring the first customers is a make-or-break challenge for new ventures. In how far does the trust of a potential future customer in a new venture influence his decision to purchase? How can an entrepreneur convey trustworthiness in order to influence the decision? Gunnar Wiedenfeis responds to these questions with an empirical study testing a theory-based model of trust, its drivers, and its effect on purchase intentions. The data sample considers interesting comparisons between industries ...
   
 
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